How Magento 2 GTM Extension Manages Data Layer Creation?
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Magento 2 GTM Extension builds a clean data layer that helps track key actions on the store. It records product views, cart changes and checkout steps in an easy format. Webkul's Magento 2 GTM Extension also supports enhanced ecommerce, so events reach analytics without errors. The setup needs less work and keeps tracking the same across pages. This improves reports and helps teams understand how users move through the store. Clear data makes it easier to adjust campaigns and improve results.
Check out more details at: https://webkul.com/blog/magento2-google-tag-manager/