Why Businesses Are Investing More in Global Creative Teams
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It was easy to hire a local designer. Then, a company from Lisbon engaged Creative Teams across three countries to create a brand identity in just ten days and for half the cost. When this occurred, things began to change. Today, we see an increasing number of companies breaking away from the traditional agency model. Instead, they are either building or staffing distributed Creative Teams for Content & Motion who can work across cultures, geographies and time zones.