Why Google Tag Manager Is Important for Magento 2 Store?

[williamchan]

Magento 2 Google Tag Manager allows you to manage tracking and marketing scripts on your store without the help of a developer. With this, you can add tags in a dynamic way, which provides both flexibility and control. Magento 2 Google Tag Manager also helps in conversion tracking, remarketing, and campaign optimization. This gives you a deeper understanding of visitor behavior and helps you make better marketing decisions.

Check out more details at: https://webkul.com/blog/magento2-google-tag-manager/