Can Magento 2 GTM Track eCommerce Conversions and Sales
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Yes, Magento 2 GTM can track eCommerce conversions and sales easily. It lets store owners monitor product views, add-to-cart actions, checkout steps, and completed purchases. Connecting GTM with Google Analytics provides clear insights into customer behavior, conversion rates, and revenue. This data helps improve marketing campaigns and sales strategies. Magento 2 GTM works without repeated code changes, making tracking simple and reliable. Accurate insights allow better decisions and help boost sales. Overall, it gives businesses a clear view of customer interactions and performance across their eCommerce store.
Check out more details at: https://webkul.com/blog/magento2-google-tag-manager/