How Does Open Source CRM Support Marketing Automation?

[williamchan]

Open Source CRM supports marketing automation by storing all customer data in one place. It helps businesses segment audiences and schedule email campaigns automatically. The system tracks interactions, scores leads, and sends automated follow-ups. This ensures the right message reaches the right person at the right time. Reports and analytics show how campaigns perform and highlight areas for improvement. By streamlining these processes, Open Source CRM saves time, reduces manual work, improves targeting, and boosts customer engagement. It makes marketing more efficient and effective for businesses.

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